James Zurlinden
SANTA BARBARA CITY COUNCIL, DISTRICT 5
Santa Barbara deserves practical leadership that protects our neighborhoods, supports local businesses, improves public safety, manages taxpayer dollars responsibly, and addresses housing affordability without losing what makes our city special.
Why I’m Running
I’ve proudly called Santa Barbara home for the past 13 years, returning because this city has always felt like home to me. My professional journey began in the culinary industry, where I worked as a chef before transitioning into finance and marketing. I am currently studying to become a Certified Financial Planner while working with a long standing local marketing and advertising firm.
Through these roles, I’ve gained first hand insight into the challenges and opportunities facing our residents, small businesses, and working families. Santa Barbara’s strength lies in its people and its diversity of perspectives.
I never saw myself running for public office. But when you care deeply about your community, there comes a moment when you feel called to step forward and serve. For me that moment is now, and it starts with listening.
After speaking before the City Council on issues affecting our community, I realized that simply showing up wasn't enough. I wanted to help shape the decisions that will determine Santa Barbara's future.
Fiscal Responsibility
The City's own forecast shows emergency reserves running out by 2029 if nothing changes. I handle budgets for a living, and I believe Santa Barbara deserves a real plan to fix that, not a footnote in next year's report.
Environment
Our beaches, parks, and water are what make Santa Barbara home. I still live by Leave No Trace, and I have spent plenty of weekends picking up more trash than I brought. I support clean energy, water conservation, and protecting our waterfront for the future.
La Cumbre : Smart growth, local opportunity
Smarter Regulation : Helping local businesses succeed
Infrastructure : Fix it before failure
Learn more about my background and where I stand on the issues.
Where I Stand
State Street
After more than a million dollars in studies, State Street still needs a real plan. I support keeping the promenade between De La Guerra and Haley, bringing back free parking, and cutting the red tape that's holding local businesses back.
Additional Priorities
Learn more about my positions on the issues facing Santa Barbara.
E-Bike Safety : Safer streets for everyone
Flock Cameras : Protecting privacy and trust
Homelessness : Compassion with accountability
Join the Conversation
Let's meet over coffee. I'm hosting informal meet and greets across District 5 where we can talk about the issues that matter most to you.
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No spam! Just occasional updates and local event invites.
District 5
District 5 is made up of the neighborhoods, families, and local businesses that make Santa Barbara feel like home. If you’re not sure what district you live in, please explore the official City of Santa Barbara map below:
